Tag: Harvard Business Review


Marketing Monday: Does your marketing plan work with your sales process?

Marketing Monday: Does your marketing plan work with your sales process?

Marketing means many things to many people, but the traditional definition generally includes what products you’re selling at what price, in what place and with what promotions. Depending on your business, you might translate that to anything from what your slogan and logo are to what kinds of brochure or website you use to communicate with customers and prospects. However…

Manage your to-do list by doing less, not more

Manage your to-do list by doing less, not more

Like many people, it’s easy for me to get caught up in my aspirations for more — a bigger home, more money, greater success. Harvard Business Review‘s article, The Disciplined Pursuit of Less, challenges that. Instead of more [fill in the blank with whatever you are chasing here], focus on the right things. Author Greg McKeown starts by defining “the…

Measure your success by more than your title and pay

Measure your success by more than your title and pay

You might not go to Harvard Business Review expecting a long, personal tale of faith, morals and values — but I love HBR for knowing success means so much more than increasing profits. Clayton M. Christensen wrote a powerful essay called, “How Will You Measure Your Life?” Not to spoil it for you, but one of the more moving parts…

HBR: Developing rituals can help achieve your goals

HBR: Developing rituals can help achieve your goals

A recent Harvard Business Review suggested the best way to achieve your goals is to not demand too much of yourself. That’s not to say set your goals low — but if you want to reach a goal, don’t make it harder than it needs to be to get there. In a post headlined “The Only Way to Get Important…

How do you achieve what you want?

How do you achieve what you want?

I’m a big fan of setting goals but writing down what I want is not the same as achieving it. My friend, Sara, and I have agreed to hold each other accountable for moving forward on our high-flying aspirations, since creative types often excel at using our creativity to procrastinate in new and interesting ways. That’s why I loved this…

What leaders need at work — and it starts with love

What leaders need at work — and it starts with love

As a precursor to this post, can we first agree that Harvard Business Review is not some crunchy granola publication that wants you to be more self actualized by hugging and meditating? No, Harvard Business Review is the well-respected publication that speaks to the pressing issues of business leaders who want to be more successful. That’s important because I think…